Ghent

Foreestelaan 1
9000 Ghent

Brussels

Antwerpselaan 40
1000 Brussels

Our view on everything digital.

October 16, 2019 - Strategy

5 Things you should know about putting users first in UX design

At our latest Lunch and Learn, we invited Belfius, Proximus, VRT and the European Commission to come have lunch with us. Besides sandwiches, we shared some thoughts and ideas about being user-centric in a digital environment. We discussed challenging experiences, proposed interesting opportunities, and articulated razor-sharp opinions. Here are our five key takeaways.

October 15, 2019 - Scale

Is TikTok the next big thing?

TikTok, a social video platform from China, entered the social media landscape with a bang. While many expected it to be just another hype for kids only, the number of its users grew beyond expectation. What makes it so successful? How is it different from other, well-established social platforms? And how can your brand profit from joining it? Let’s find out.

September 30, 2019 - Strategy

Technology and creativity: is it one or the other?

In the increasingly digitalized communication landscape, where convenience becomes central and automation of processes is the norm, a human touch may seem to be fading out. Especially in conversations around AI, we get to hear that technology is killing creativity — the main driver behind stories. But let’s take a step back — does it really mean that it has to be one or the other?

September 19, 2019 - Strategy

The end of the user interface

After the embedding of UX and UI into companies - what will be next?

May 29, 2019 - Story

Personalised welcome message via facial recognition

At Duke & Grace we organise a Trend Event for our customers every year. But this time, we wanted to do something special.

February 25, 2018 - Story

Learning UX design? Build a chatbot.

Chatbots are a gimmick, a hype, a solution to a problem that doesn’t exist, etc. All true, to a certain degree. After climbing out of the trough of disillusionment, we may yet see some productivity coming from our robot overlords.

It's time to stop scrolling and start making.

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